Sample questions
Sample questions with answers.
From the practice pool, with the answers shown. The exam asks its own set of 40.
Your Pet Moment
1. What do recurring audience questions usually point toward?
- The need to post less often
- Changing platforms frequently
- Recurring buying decisions Correct answer
- Higher production costs
Why: Repeated questions often reveal ongoing problems and buying decisions that helpful content can address.
Build Your Brand
2. Before pitching brands, the course has you assemble a couple of foundational pieces. Which two belong in that early brand-building step?
Choose all that apply.
- A television ad script
- A trademark registration
- A character bible Correct answer
- A profile promise / niche statement Correct answer
- A signed veterinary health certificate
Why: Brand building starts with defining the character (bible) and the promise/niche, not legal filings, vet paperwork, or paid TV ads.
Create Better Content
3. What is the main role of the setup?
- Show what is happening right now Correct answer
- Create a loop ending
- Reveal the ending immediately
- Repeat the funniest moment
Why: The setup gives enough context to understand the moment quickly. Revealing the ending too early removes curiosity.
Build Your Brand
4. When ideas run low, which question best supports an archetype-based content process?
- What would this character naturally do today? Correct answer
- What personality should be invented today?
- What trend is most popular today?
- How can every video be completely different?
Why: Thinking through the character's natural behavior speeds idea generation while keeping content consistent.
Create Better Content
5. What is the primary purpose of B-roll?
- Supporting footage that adds context, transitions, or visual variety Correct answer
- Footage recorded only for slow-motion effects
- A collection of bloopers kept for entertainment
- The main footage that contains the entire story
Why: B-roll supports the main action or voiceover by adding context, smoother transitions, or visual variety.
Create Better Content
6. What is the primary meaning of a reaction shot?
- A clip created by editing effects
- A pet responding to something real Correct answer
- A staged scene with repeated takes
- A carefully rehearsed trick
Why: A reaction shot captures a genuine response. A common mistake is assuming the camera should create the moment.
Your Pet Moment
7. You have 3,000 followers on your dog's account, and a friend says pet influencing only works for pages with millions of followers. What does the course say?
- No — brand deals only happen through YouTube
- No — small accounts get deals once they buy followers
- No — brands and platforms work with small accounts too Correct answer
- Yes — deals only start once you pass a million followers
Why: The course opens by explaining why micro-creators can still build a real audience and income in today's creator economy.
Platform Playbook
8. You want your dog's videos to reach new people who don't follow you yet. Which platform does the course's playbook frame as best for discovery?
- TikTok Correct answer
- Twitch
- Discord
Why: The Platform Playbook frames TikTok as the platform built around discovery, reaching people beyond your existing followers.